Marketing Coordinator – Events
Job Description:
- Plan, manage, and execute OpenSesame’s trade show and field event calendar
- Translate integrated campaign strategies into actionable event plans
- Partner with Marketing, Sales, Customer Success, and GTM Operations on targeting, messaging, and pipeline goals
- Manage booth logistics, contract negotiations, venue sourcing, staff scheduling, travel coordination, shipping, promotional materials, and vendors
- Build pre-event preparation materials and coordinate booth and meeting staffing schedules
- Equip sales representatives and partner managers to maximize onsite meetings and follow-ups
- Manage event budgets and track MQLs, meeting volume, pipeline contribution, and cost-per-lead
- Report event performance against budget and targets for manager review
- Integrate AI tools into event communications, promotional copy, event summaries, and administrative workflows
- Complete event operations audits and assume ownership of active event logistics
- Standardize field-event sales enablement and post-event follow-up processes
- Contribute event performance data, ROI insights, partner participation, event proposals, budget needs, and partner opportunities to future strategy
- Create a scalable event request and evaluation rubric for event sponsorship opportunities
- Report to the Manager of Integrated Campaigns and work alongside the Field Marketing Manager
Requirements:
- Proven examples from your career demonstrating the ability to perform this job
- Demonstrated experience building systems, driving alignment, and creating impact at scale
- High-energy, detail-oriented approach to project management
- Ability to execute trade shows and live events end to end
- Ability to manage event logistics, vendors, contracts, venues, staffing, travel, shipping, and promotional materials
- Ability to manage event budgets and track event performance metrics
- Ability to use AI-enabled tools and integrate them into daily workflows
- Willingness and ability to travel as an essential and required part of the position
- Approximately 10 event trips per year, typically 3–4 days each
- Ability to attend mandatory all-company meetings several times a year
- Ability to complete required team travel of up to 15 days per year as necessary
Benefits:
- Comprehensive medical, dental, and vision coverage
- Flexible PTO
- 401(k) matching
- Incentive stock options
- Volunteer time off
- Employee Resource Groups
- Generous professional development program
- Dedicated annual time off for learning and growth
- Hands-on AI training with clear guardrails
- Mandatory all-company meetings several times a year
- Required team travel of up to 15 days per year as necessary