[Remote] Advanced Analyst

Note: The job is a remote job and is open to candidates in USA. Airbnb is a global platform connecting Hosts and guests through stays and experiences. The Advanced Analyst will own analytics for paid social mid-funnel strategy, executing lift studies and geo-randomized tests, building measurement dashboards, analyzing creative and audience performance, and providing investment recommendations to marketing leaders.

Responsibilities

• Execute platform-level Conversion Lift Studies (CLS) and Brand Lift Studies (BLS) to quantify the incremental impact of mid-funnel campaigns on qualified traffic, intent lift, and bookings
• Partner with Data Science to initiate and analyze geo-randomized tests that isolate mid-funnel contribution from organic and other paid channels — translating results into clear investment recommendations
• Own mid-funnel measurement and reporting — build and maintain dashboards tracking primary KPIs (intent/preference lift, qualified traffic, incremental bookings, Cost Per Booking) and creative performance across asset clusters
• Analyze creative and audience performance — determine which messages (value, variety, reliability, etc.), formats (polished vs. CGC), and audience segments most efficiently drive consideration and downstream conversion
• Surface proactive insights on budget allocation, audience saturation, creative fatigue, and cross-funnel lift to inform bi-weekly optimization cycles and strategic recommendations for Director-level marketing leaders
• Contribute to the learning agenda — structure test-and-learn plans that answer key strategic questions (e.g., Does mid-funnel investment reduce blended CPA? Which RTBs drive highest intent lift?)
• Collaborate cross-functionally with Paid Social Media on campaign execution, with Integrated Marketing on messaging strategy, and with agency partners on creative performance feedback loops

Skills

• 7+ years in analytics or data science, with depth in marketing/lifecycle measurement, CRM/host or customer outreach, or growth analytics
• Strong experimentation and causal inference skills: experience designing, executing, and analyzing experiments
• Measurement fluency: hands-on experience with campaign/lifecycle measurement across channels (email, push, and emerging channels), attribution methodologies, and their limitations
• Analysis that drives action: your insights directly shape lever prioritization, channel strategy, and resourcing decisions — you influence planning and prioritization through Director level
• Excellent communicator: able to distill complex measurement results into clear, compelling recommendations for senior stakeholders and partners. Comfortable pushing back when the data warrants it
• Technical proficiency: advanced SQL and Python/R. Experience working in large-scale data environments and building scalable reporting
• AI-forward mindset: experience leveraging AI tools to automate workflows, accelerate analysis, and build scalable solutions
• Quantitative degree required
• Advanced degree preferred

Benefits

• Medical
• Dental
• Vision
• 401K (provided minimum eligibility hours are met)

Company Overview

Company H1B Sponsorship