[Remote] Content Marketing Specialist

Note: The job is a remote job and is open to candidates in USA. Flashpoint is seeking a Content Marketing Specialist to turn intelligence research and expert insights on cybersecurity, fraud, and emerging threats into engaging content. The role creates and optimizes content across channels, collaborates with analysts and marketing teams, and uses performance data and AI-enabled workflows to strengthen reach and impact.

Responsibilities

• Write, edit, and publish high-quality blog posts, social media copy, bylined articles, and other content that showcases Flashpoint's intelligence and expertise
• Coordinate with stakeholders to deliver high-quality content on time and aligned with Flashpoint's brand and marketing priorities
• Interview analysts and other subject matter experts to translate technical research, proprietary data, and emerging threat insights into accessible, engaging stories
• Contribute to research reports, guides, thought leadership, and other pillar assets that support Flashpoint's brand and go-to-market priorities
• Partner with our Design and Social Media teams to develop engaging visuals, animations, videos, and other creative assets that extend the reach and impact of our content
• Develop content that supports media opportunities, thought leadership initiatives, and marketing campaigns, and repurpose existing research into new formats to reach broader audiences
• Apply SEO and generative engine optimization (GEO) best practices to strengthen visibility across traditional search engines and AI-powered discovery platforms
• Apply AI-powered tools and develop workflows that improve content creation, editing, optimization, and repurposing while identifying opportunities to increase efficiency, creativity, and quality
• Partner with Revenue Marketing to track content engagement, organic visibility, and website performance, using insights to optimize existing content and inform future priorities

Skills

• Love writing and storytelling, and have created content that makes complex topics clear, engaging, and accessible
• Are naturally curious, enjoy learning about emerging technologies, and know how to analyze research, data, and expert insights to develop compelling content
• Have experience interviewing subject matter experts or translating their insights into accurate, engaging stories
• Have hands-on experience using AI-powered tools to improve workflows, solve problems, or make your work more efficient and impactful, and are eager to continue building those skills
• Understand that great content should do more than tell a compelling story. It should also reach the right audiences and support measurable marketing outcomes
• Are curious about content performance and enjoy using data and audience insights to understand what resonates and identify opportunities for improvement
• Are organized, detail-oriented, and comfortable managing multiple assignments and deadlines while collaborating with others
• Experience in content marketing, copywriting, journalism, communications, or a related field, including creating digital content such as blog posts, social media copy, articles, and marketing materials
• Strong writing, editing, and storytelling skills, with a portfolio of work that demonstrates your ability to make complex subjects clear and engaging
• Strong analytical and interviewing skills, with experience translating research, data, and subject matter expertise into accessible content
• Hands-on experience using AI tools to develop or improve workflows, with examples of how you've applied AI to solve problems, improve efficiency, or enhance results
• Working knowledge of SEO principles and an understanding of how AI-powered search is changing content discovery
• An interest in content performance and using data to improve engagement, visibility, and business impact
• Strong organizational skills, attention to detail, and the ability to manage multiple projects and deadlines
• A collaborative mindset, openness to feedback, and enthusiasm for learning and applying new approaches
• Experience writing about cybersecurity, threat intelligence, enterprise technology, and/or B2B SaaS
• Familiarity with content management systems such as WordPress and SEO or content analytics tools
• Experience collaborating with designers or creative teams on multimedia content
• Comfort with self-service design tools such as Canva to create or adapt simple visual assets

Benefits

• Target bonus
• Remote in the United States
• Company-funded virtual events, including book clubs, happy hours, committees, DIBE discussion group, Donut mixers, and local team member meetups
• Gym reimbursements
• Expensed lunches
• Cultural initiatives and inclusive employee events
• Regular one-on-ones with your manager
• Regular performance reviews
• Learning and development opportunities
• Guidance through formalized career paths

Company Overview