[Remote] Digital Analytics
Note: The job is a remote job and is open to candidates in USA. Trident Consulting is a business and technology services consulting firm seeking a Principal Analyst – Customer Journey Analytics & Digital Insights for a global client. The role focuses on digital and marketing analytics, Adobe Customer Journey Analytics, attribution and funnel analysis, cross-channel insights, experimentation, data governance, and business/data storytelling.
Skills
- 5–9 years Digital/Marketing Analytics
- Adobe Customer Journey Analytics (CJA) – Must Have
- Adobe Analytics
- Data Views & Customer Journey Analytics
- Attribution & Funnel Analysis
- Cross-Channel Marketing Analytics
- A/B Testing & Experimentation
- Strong Business/Data Storytelling
- Generative AI – Must Have
- Data Governance, UTM & Tagging
- Strong stakeholder/business partnering
- Adobe Experience Platform / Journey Optimizer / Target
- SQL / Python / Jupyter
- Amplitude / FullStory / ContentSquare
- B2B SaaS / Cybersecurity experience
- Pipeline/MQL analytics
Company Overview
Company H1B Sponsorship