[Remote] Digital Analytics Implementation Manager
Note: The job is a remote job and is open to candidates in USA. Infojini Inc is hiring a Digital Analytics Implementation Manager for its sports, media, memorabilia, and collectibles industry operations. The role owns the quality, accuracy, and reliability of web and mobile analytics instrumentation, including GA4, Google Tag Manager, and AppsFlyer, while troubleshooting tracking issues, validating event data, and reconciling analytics across platforms.
Responsibilities
- Audit, validate, and remediate analytics instrumentation across web and mobile applications
- Implement and QA GA4 and Google Tag Manager , including dataLayer, tags, events, parameters, and conversions
- Implement and validate AppsFlyer for iOS and Android mobile attribution
- Validate installs, in-app events, deep linking, and server-to-server postbacks
- Support and QA Branch → AppsFlyer migrations , including campaign/channel mapping and attribution continuity
- Develop repeatable analytics QA processes to identify missing, duplicate, or incorrect events
- Reconcile GA4 and AppsFlyer data and investigate discrepancies
- Validate user identity across sessions, devices, and logged-in/logged-out states
- Work closely with application developers to diagnose SDK and tracking issues
- Provide clear reporting on tracking issues, remediation, and overall tracking health
Skills
- 4–6 years of hands-on digital analytics or measurement implementation experience
- Strong production experience with GA4 and Google Tag Manager
- Hands-on AppsFlyer implementation and QA experience
- Strong understanding of mobile attribution, iOS/Android SDKs, deep linking, postbacks, and ATT
- Experience with analytics debugging tools such as GA4 DebugView, AppsFlyer Debug/Test Console, and Charles Proxy
- Strong understanding of dataLayer and event schema design
- Ability to collaborate with developers and independently troubleshoot tracking issues
- Bachelor's degree in Computer Science, Engineering, Statistics, Information Systems, Mathematics, or related field preferred
- Server-side GTM experience
- Branch → AppsFlyer migration experience
- BigQuery, Looker Studio, or other BI/reporting experience
- Privacy/consent-aware measurement experience, including Consent Mode and cookieless tracking
- Experience supporting multiple applications or brands
Benefits
- Remote – USA / Canada
- Full-Time Role
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