[Remote] Digital Analytics Implementation Manager
Note: The job is a remote job and is open to candidates in USA. ALOIS Solutions is seeking a Digital Analytics Implementation Manager to lead the implementation, auditing, validation, and optimization of digital measurement across web and mobile applications. The role focuses on GA4, Google Tag Manager, and AppsFlyer, including troubleshooting tracking issues, validating analytics data, and collaborating with engineering and business teams.
Responsibilities
- Implement, audit, debug, and QA GA4 and Google Tag Manager across web applications
- Validate events, conversions, parameters, dataLayer, and tag configurations
- Implement and QA AppsFlyer instrumentation across iOS and Android applications
- Validate mobile attribution, installs, in-app events, deep linking, and server-to-server postbacks
- Support and validate Branch-to-AppsFlyer or similar mobile measurement migrations
- Build repeatable analytics QA processes to identify missing, duplicate, or incorrectly configured events
- Reconcile metrics between GA4 and AppsFlyer and troubleshoot discrepancies
- Validate key parameters including order value, currency, product, and user ID
- Troubleshoot analytics implementations using tools such as GA4 DebugView, AppsFlyer Debug/Test Console, and Charles Proxy/network inspection tools
- Partner with application developers and engineers to diagnose SDK and tracking issues
- Prepare clear tracking-health reports and communicate technical findings to business stakeholders
Skills
- • 4–6+ years of experience in digital analytics, measurement, or analytics implementation
- • Strong hands-on experience with GA4 and Google Tag Manager
- • Strong understanding of dataLayer and event schema design
- • Production experience implementing and QA'ing AppsFlyer
- • Understanding of mobile attribution across iOS and Android
- • Experience with deep linking, postbacks, iOS ATT, and mobile measurement
- • Experience troubleshooting analytics implementations and validating live event calls
- • Strong analytical and problem-solving skills
- • Ability to work independently and collaborate effectively with technical and business teams
- Bachelor's degree in Computer Science, Engineering, Statistics, Information Systems, Mathematics, or a related quantitative field
- Master's degree is preferred
- • Branch-to-AppsFlyer migration experience
- • Server-side GTM experience
- • Experience with BigQuery, Looker Studio, or similar BI/reporting tools
- • Knowledge of consent-aware measurement, Consent Mode, cookieless tracking, or GDPR environments
- • Experience supporting analytics across multiple applications or brands
- • GA4, AppsFlyer, Tealium, or GTM certifications
Benefits
- Remote work in the United States and Canada
- Full-time employment
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