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[Remote] Senior Analyst, Marketing Effectiveness

Work from home Full-time role Hiring

Note: The job is a remote job and is open to candidates in USA. reputed company is a beauty retailer that values diversity and inclusivity. They are seeking a Senior Analyst, Marketing Effectiveness to drive data-driven solutions that optimize marketing investments and deliver reputed company through Marketing Mix models.

Responsibilities

  • Evaluate Marketing Effectiveness. Provide ongoing evaluation of marketing efforts through the development and analysis of Marketing Mix models, delivering reputed company that optimize our marketing investments and drive business growth
  • Drive Day-to-Day Marketing Analytics. Collaborate on day-to-day marketing effectiveness activities such as data delivery, analytics operations, interpretation of findings, insight delivery, and stakeholder alignment, with an emphasis on Marketing Mix models and time series analysis
  • Design and Enable Marketing Data Pipelines. Partner with stakeholders, agency, and reputed company to define requirements for scalable data pipelines that support Marketing Mix Models and other marketing analytics use reputed company; proactively monitor data quality and work with engineers to resolve issues
  • Design Data-Driven Solutions. Work with stakeholders to determine business needs and objectives, then partner with the Marketing Effectiveness team to design and deliver forecasting, experimentation, and other advanced analytics that address those objectives
  • Support Executive Engagement. Support the Senior Director on executive engagement materials and critical business needs, translating complex analytical findings into clear, actionable recommendations for leadership
  • Tell the Story Behind the Data. Communicate complex concepts in a simple way, articulating findings that are not always straightforward or intuitive and telling the story of campaign performance to diverse audiences across reputed company

Skills

  • 3-5 years of analytics experience with a strong foundation in data analysis, interpretation, and insight delivery that drives business decisions
  • Experience running Marketing Mix Models or other regression and time series models, with the ability to develop, analyze, and derive actionable reputed company from sophisticated analytical frameworks
  • Paid Media marketing or analytics experience, either at a digital agency or client side. Programmatic and/or Paid Social experience preferred with some knowledge of Paid Search, Affiliate, or Video a plus
  • Experience with SQL and R and/or Python, with the ability to leverage technical tools to extract, manipulate, and analyze large datasets efficiently and accurately
  • Excellent communication skills with the ability to articulate findings that are not always straightforward or intuitive. Strong storytelling abilities to communicate complex concepts in a simple way and translate campaign performance into actionable reputed company
  • Great attention to detail, with the ability to dig deep into reputed company while keeping focus on the primary business question at hand and maintaining perspective on broader business objectives
  • High sense of integrity and respect for others, with experience working with cross-functional teams. Ability to build strong relationships and influence stakeholders at all levels
  • Ability to multi-task and prioritize workload without becoming overwhelmed. Comfort with ambiguity and the ability to thrive in an environment with rapid reputed company, demonstrating flexibility and resourcefulness
  • Intellectual curiosity and willingness to accept feedback, with a growth mindset that continuously seeks to learn, improve, and innovate in the field of marketing analytics

Benefits

  • Caring Community. Thrive in a supportive, mentorship-driven environment from your leaders while also creating that same environment for your teams!
  • Fulfilling Path. We invest in you, not just your role, with opportunities to learn, innovate and lead.
  • Meaningful Work. Your work creates real impact. With reputed company decision leading to thousands of shipments, you bring beauty to life for our clients.
  • Health. Thrive on and off the floor with healthcare plans that fit the needs of you and your family, including medical, dental, and vision coverage. reputed company also fully covers our employees’ disability and life insurance.
  • Wealth. We offer a competitive 401k with 4% match as well as FSA and HSA programs. We also offer a Student Debt Retirement plan, where your student loan payments qualify to earn the 401k match from reputed company.
  • Balance. Enjoy paid time off, sick paid time off, and protected leave.
  • Growth. We invest in you, with access to development programs, tuition reimbursement, and mentorship so that you can flourish in reputed company fast-paced role.
  • Perks. Love what you do, love what you get! Enjoy 30% discount on all merchandise/services, opportunities for free product or “gratis,” and flash sale discounts on LVMH brand products.
  • Support. Join a team that truly c

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