Vice President Marketing Communications

Role Description The Vice President Marketing Communications at BurkinAction is a full-time, remote leadership role responsible for designing, executing, and optimizing the organization’s marketing and communications strategy. This role oversees the development of integrated campaigns, brand messaging, and content across digital, print, and media channels, ensuring consistency with organizational goals and values. The Vice President leads and mentors a distributed team, manages agency and vendor relationships, and collaborates with senior leadership to align communications with strategic priorities. Day-to-day responsibilities include setting communication objectives, reviewing and approving key materials, monitoring performance metrics, refining strategies based on data, and managing budgets and timelines for major initiatives. The role also involves overseeing media relations, crisis communication planning, and stakeholder engagement to enhance visibility and impact.

Qualifications

Demonstrated expertise in Marketing Communications and Strategic Communications, with the ability to create cohesive narratives that support organizational goals. Experience managing Media Relations, including developing press strategies, building relationships with journalists, and overseeing public statements and announcements. Proficiency in Marketing and Integrated Marketing, with a track record of designing and delivering multi-channel campaigns that drive measurable outcomes. Strong leadership and team management skills, including experience guiding cross-functional teams in a remote or distributed environment. Advanced analytical and strategic planning abilities, with comfort using data and KPIs to inform decisions and optimize campaigns. Excellent written and verbal communication skills, with the ability to tailor messaging for diverse audiences and stakeholders. Experience managing budgets, timelines, and external partners such as agencies, consultants, and vendors. Bachelor’s degree in Marketing, Communications, Business, or a related field; an advanced degree or equivalent senior-level experience is highly valued. Background in mission-driven, nonprofit, or advocacy organizations is beneficial, along with familiarity with digital platforms, marketing automation, and CRM tools.