[Remote] Data Analyst

Note: The job is a remote job and is open to candidates in USA. Amtex Systems Inc is seeking a Data Analyst with strong marketing analytics experience to turn customer, product, campaign, and e-commerce data into actionable insights. The role focuses on analyzing customer behavior, digital commerce, acquisition, conversion, retention, merchandising performance, and marketing effectiveness using Amplitude, Snowflake, and SQL.

Responsibilities

• Partner closely with Marketing, E-commerce, Growth, Product, Merchandising, and Data teams to translate business questions into measurable KPIs and analytical requirements
• Own and develop analysis within Amplitude, including funnels, customer journeys, cohorts, segmentation, retention, and behavioral analysis
• Use Snowflake and SQL to query, combine, validate, and analyze customer, marketing, product, order, and transactional data
• Analyze data originating from Shopify and other retail/e-commerce platforms, including orders, customers, products, promotions, transactions, and digital customer journeys
• Build and maintain dashboards and reporting that provide visibility into key metrics such as:
• Customer acquisition and conversion
• Campaign and channel performance
• E-commerce conversion rate
• Average order value and revenue
• Repeat purchase behavior
• Customer lifetime value
• Engagement and retention
• Customer lifecycle and segmentation
• Product, category, and merchandising performance
• Marketing ROI and attribution
• Connect behavioral data from Amplitude with broader customer, commerce, and marketing datasets in Snowflake
• Analyze customer journeys across web, digital marketing, e-commerce, and purchase channels
• Work with Data Engineering teams to improve data quality, event tracking, data models, and analytics-ready datasets
• Help define and maintain event taxonomies, customer definitions, KPIs, and measurement frameworks across the marketing and e-commerce domains
• Provide ad hoc analysis to support campaign planning, customer targeting, personalization, merchandising, promotions, and strategic marketing decisions

Skills

• 3+ years of experience in Data Analytics, Marketing Analytics, Product Analytics, E-commerce Analytics, Business Intelligence, or a related field
• Strong hands-on experience with Amplitude, including funnels, cohorts, segmentation, retention analysis, and event-based analytics
• Strong hands-on experience with Snowflake
• Advanced SQL skills and experience working with large and complex datasets
• Prior experience working with retail, fashion, apparel, clothing, or direct-to-consumer brands
• Experience analyzing data from Shopify or comparable e-commerce platforms
• Strong understanding of e-commerce and retail KPIs, including conversion rate, AOV, repeat purchase rate, customer lifetime value, retention, product performance, and promotional effectiveness
• Experience analyzing digital marketing and customer journey data
• Strong understanding of marketing KPIs, conversion funnels, segmentation, attribution, and customer lifecycle measurement
• Ability to translate ambiguous business questions into structured analytical approaches
• Strong communication skills and ability to work collaboratively across Marketing, E-commerce, Product, Merchandising, Engineering, and Data teams

Company Overview

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