VP Sales - Data Driven Marketing, Strategic Financial Services

Equifax is where you can power your possible. If you want to achieve your true potential, chart new paths, develop new skills, collaborate with bright minds,  and make a meaningful impact, we want to hear from you.

Equifax’s US Information Solutions (USIS) business unit is seeking a dynamic, strategic, and high-performing sales leader to manage a team of Data-Drive Marketing (DDM) product focused sellers who overlay with our Strategic Financial Services division. 

The USIS business unit transforms massive consumer and commercial datasets into actionable consumer and commercial risk, identity and fraud, and data-driven marketing insights that create a competitive advantage for our customers and open new opportunities for consumers. 

The DDM team is responsible for solutions that leverage data insights and solutions to attract the right new customers, deliver a positive experience, and deepen existing relationships. From precise audience segmentation to data-driven growth strategy, Equifax helps businesses reach consumers with the right financial profile for products and services. 

In this VP of Sales role, you will oversee a substantial commercial revenue portfolio, driving net-new business and expanding existing relationships through cutting-edge data and analytics solutions. You will not only coach a high-velocity sales team but also serve as a Subject Matter Expert (SME) across the enterprise, manage high-value strategic partnerships, and represent Equifax on industry steering committees and advisory boards.

An ideal candidate will possess a strong understanding of Tier 1 financial institutions, depth of knowledge or ownership of the marketing funnel for these institutions, and expertise with consumer and commercial data.

What you’ll do

Team Leadership & Revenue Execution

• Portfolio Management: Directly manage and mentor a team of high-performing direct sellers overseeing a collective book of $85MM in Revenue.
• Deal Strategy & Support: Partner with sellers to source, qualify, structure, and close complex, high-value enterprise sales opportunities.
• Pipeline & Forecasting Governance: Rigorously manage the sales pipeline to ensure strict adherence to growth targets. Deliver accurate weekly (and ad-hoc) pipeline health and monetization reports to executive leadership.

Strategic Partnerships & Industry Influence

• Allied Ecosystem Management: Oversee and optimize strategic third-party relationships, including Trade Association Partners and Reseller/Sales Agent Partners, to maximize indirect revenue channels.
• Market Ambassadorship: Represent Equifax as a thought leader at major trade shows, public speaking engagements, and industry events.
• Executive Governance: Serve as the Equifax representative on various trade association Steering Committees (SteerCo’s) and quarterly Executive Advisory Boards.

Cross-Functional Collaboration & Strategy

• Internal SME: Serve as the definitive Data Driven Marketing and Product Subject Matter Expert (SME) for other USIS sales teams and cross-functional business units.
• Event Integration: Collaborate closely with the Marketing and Event Planning teams to strategize, organize, and execute marquee Commercial team trade shows.
• Strategic Planning: Champion the creation of the annual budget plan and define the team’s annual strategic priorities.
• Product Evolution: Synthesize and deliver critical "Voice of Customer" (VoC) and "Voice of Sales" (VoS) feedback to the Product and Strategic Insights teams to drive innovation.

What experience you’ll need  

• Education: Bachelor’s Degree or equivalent experience
• Sales Leadership: 5+ years of experience managing B2B direct sales teams, preferably within Fintech, financial services, data analytics, or credit risk sectors
• Scale & Scope: Proven track record of managing large-scale revenue portfolios ($30MM+) and consistently meeting or exceeding multi-million dollar growth quotas.
• Industry Sophistication: Experience navigating complex financial ecosystems, working with trade associations, and managing reseller/agent models.
• Executive Presence: Exceptional communication skills with a proven ability to influence at the C-suite level and command a room during public speaking engagements.

What could set you apart

• Deep familiarity with commercial data structures, credit risk solutions, or fraud/identity verification platforms
• Strong proficiency in Salesforce (or equivalent CRM) and advanced pipeline analytics
• Strong financial acumen with experience building budgets and annual operating plans

We offer comprehensive compensation and healthcare packages, 401k matching, paid time off, and organizational growth potential through our online learning platform with guided career tracks.

Are you ready to power your possible?  Apply today, and get started on a path toward an exciting new career at Equifax, where you can make a difference!

Primary Location:

Function:

Schedule:

Bachelor's degree or equivalent; 5+ years managing B2B direct sales teams; proven track record managing $30MM+ revenue portfolios; experience in fintech, financial services, data analytics or credit risk; strong communication and executive presence.

Key Responsibilities

• managing sales team
• closing enterprise deals
• overseeing partnerships

Skills & Tools

Salesforce

Job Details

• Category: Sales
• Seniority: Senior Level
• Commitment: Full Time
• Workplace: Remote — Georgia, United States
• Languages: English

Benefits

• 401k matching
• Generous paid time off
• Retirement plan

About Equifax

A global data, analytics and technology company helping businesses and consumers make critical decisions with confidence. — Industry: Information Technology