[Remote] Global Product Marketing Manager

Note: The job is a remote job and is open to candidates in USA. Amerit Consulting is recruiting for an unnamed client seeking a Global Product Marketing Manager. The role leads regional product marketing and go-to-market strategy across the Americas, including commercialization of a flagship medical device and coordination with global product development teams.

Responsibilities

• Shape and execute regional product marketing strategies across the company's portfolio of hardware and digital solutions in the Americas
• Lead go-to-market strategy and commercialization activities for an upcoming flagship medical device launch, including coordination of hardware and software dependencies
• Translate global portfolio strategies into regional market priorities, target audience strategies, investment decisions, and commercialization plans
• Develop annual and multi-year product marketing plans aligned with business objectives, customer needs, market dynamics, and growth opportunities
• Represent the Americas market in global product development, portfolio planning, positioning, and commercialization discussions
• Collaborate with Product Management, Sales, Commercial Marketing, Market Access, Medical Affairs, Regulatory, Operations, Software Development, and other regional and global teams
• Analyze customer, competitor, market, and commercial performance insights to identify unmet needs, adoption barriers, and growth opportunities
• Develop customer segmentation, audience prioritization, buyer and user insights, and competitive intelligence to support strategic decisions
• Create differentiated value propositions, product positioning, messaging, and compelling product narratives for priority products and solutions
• Translate complex technical capabilities into clear customer benefits addressing clinical, economic, operational, and user experience needs
• Connect individual product offerings into a consistent portfolio and solution narrative for key customer audiences
• Develop and execute regional go-to-market plans covering target audiences, marketing channels, launch activities, customer adoption, and performance measurement
• Manage product marketing activities throughout the product lifecycle, including awareness, consideration, conversion, utilization, retention, and portfolio transitions
• Partner with Sales, Commercial Marketing, and Sales Enablement to develop competitive messaging, launch materials, sales training, field tools, and commercial readiness resources
• Define and monitor product marketing objectives and KPIs related to revenue growth, customer engagement, product adoption, competitive performance, and commercial effectiveness
• Use market feedback and performance data to identify gaps and recommend improvements to product positioning, marketing activities, channel strategies, and investment priorities
• Conduct post-launch and product lifecycle reviews to identify lessons learned and improve future launches, commercial strategies, and investment decisions
• Influence product and portfolio decisions by balancing customer needs, market opportunities, business objectives, and commercial priorities
• Work closely with global product development teams, particularly in Australia, to coordinate launch requirements, timelines, and cross-functional dependencies
• Independently manage strategic initiatives, resolve challenges, and maintain progress in a fast-changing environment with evolving priorities
• Guide and coach product marketing colleagues and cross-functional partners to improve marketing practices, consistency, and execution quality

Skills

• Candidate must be authorized to work in USA without requiring sponsorship
• Bachelor's degree or equivalent college degree required
• Significant progressive experience in product marketing, product management, portfolio marketing, or related commercial strategy roles, with demonstrated senior-level responsibilities
• Proven hands-on product launch and go-to-market experience, including successfully bringing products to market
• Experience launching complex products involving both hardware and software components, including managing interdependencies across product development and commercial teams
• Experience in medical devices, MedTech, healthcare technology, or the technology industry with relevant product launch responsibilities
• Demonstrated ability to manage complex product launches involving multiple stakeholders, competing priorities, and cross-functional dependencies
• Strong understanding of product marketing strategy, customer segmentation, market research, positioning, messaging, competitive analysis, go-to-market planning, and product lifecycle management
• Experience translating customer, market, and commercial insights into actionable strategies that support product adoption, revenue growth, market share, and business objectives
• Proven ability to collaborate effectively with Product Development, Software, Marketing, Sales, Operations, and other functional teams
• Strong stakeholder management and relationship-building skills, including the ability to influence decisions across departments and global teams
• Experience working within complex, matrixed organizational structures and coordinating with stakeholders at different levels
• Excellent communication, presentation, storytelling, facilitation, and executive stakeholder engagement skills
• Strong commercial judgement, analytical thinking, and strategic decision-making capabilities
• Ability to independently manage projects, take ownership of initiatives, and determine next steps with minimal supervision
• Comfortable working in ambiguous environments where processes may be evolving or not fully documented
• Strong adaptability, resourcefulness, initiative, and problem-solving skills to manage changing priorities and unexpected challenges
• Ability to identify strategic trade-offs, recommend investment priorities, and connect product decisions with broader business objectives
• Demonstrated ability to influence cross-functional teams without direct reporting authority
• Experience supporting or guiding colleagues through coaching, knowledge sharing, and consistent marketing practices
• Proactive, innovative, and collaborative working style with the ability to challenge established thinking and recommend practical improvements
• Proficiency in Microsoft Office Suite
• Strong technical curiosity and willingness to learn new systems, tools, and technologies
• MBA or another relevant advanced degree
• Direct experience in the medical device or MedTech industry, particularly supporting regulated product launches and commercialization
• Knowledge of medical device regulatory requirements and their impact on product launches, marketing activities, and commercial readiness
• Experience marketing connected medical devices, digital health solutions, or integrated hardware/software products that contribute to a broader customer experience
• Previous experience collaborating with international product development teams, particularly teams based in Australia
• Familiarity with AI tools and an AI-forward approach, including effective prompting and applying AI to improve daily workflows, research, analysis, and productivity
• Experience using Jira, Confluence, or other Atlassian tools
• Experience supporting global product launches, international commercialization initiatives, or multi-region portfolio strategies

Benefits

• Hybrid preferred for candidates based in San Diego, CA; remote flexibility available for candidates outside San Diego.
• The team is willing to provide training on internal tools and platforms.

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